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  • Home
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  • Manifesto
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About Us

Social Purpose in Practice

Under the leadership of in/PACT Inc. Co-Founder & Chairman John McNeel, CHANGEx helps companies and brands identify and define purpose-based strategies to drive societal and organizational change, and will create frameworks and platforms to bring the corporate or brand purpose to life in social purpose engagements with internal and external stakeholders.


Whether it’s about changing the world or just changing a company’s trajectory and path towards having a more meaningful impact, CHANGEx will help you focus on the most effective drivers of change.


Particularly in today's highly polarized and politicized environment, choosing the right cause for your brand and company to make a difference without alienating core constituencies is easier said than done. But there is also today an increased role for companies and brands to play in helping achieve progress in solving some of the world's most intractable issues.


Our CHANGE Agents have worked with leading companies and brands, across multiple categories and segments and in a variety of roles, to help them engineer meaningful and lasting positive impact on both an enterprise and on a societal level. Today, they work with our clients to help them. choose the right x, focusing on identifying the organizational or operational roadblocks, understanding the societal or environmental challenges the company is facing and then working collaboratively to help orchestrate maximum positive change with minimum risk.

Learn More

We have a disciplined, collaborative and purposeful process to help you find your x and to help define, shape and build the right change-driven program for your company or brand. By working with the right stakeholders across the CSR, Corporate Philanthropy, Marketing, Digital and Customer Loyalty teams, together we will develop the right platform for change. 


We'll help you Change your x!

Find out more

Our Partners

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